Publication - 2025World vitiligo day: a model for grassroots medical activism and pharmaceutical innovation

Publication

World Vitiligo Day (WVD) is a transformative model of medical advocacy, demonstrating how patient-led initiatives can shift public perception, empower patients, influence legal frameworks, and attract pharmaceutical investment.

The WVD Presidential Committee, comprising this paper's co-authors, asserts that WVD has evolved from a grassroots movement into a global force, reshaping public discourse on vitiligo and driving unprecedented pharmaceutical interest. By analyzing WVD's structure, international reach, and broader impact, we propose it as a replicable framework for future medical advocacy. This model can be adapted for other neglected diseases, ensuring greater visibility, research funding, and policy engagement.

Front. Med. Sec. Dermatology. Vol. 12. Apr 15, 2025. doi.org/10.3389/fmed.2025.1571422

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Valle Y., Arenas Soto C. M., Kassymkhanova A. A., Ocampo-Candiani J., Gondokaryono S. P., Binić I., Thuong N. V., Cunha P. R., Hercogová J., Gao X.H., Parsad D., Lim H. W., Lotti T., Sigova J.